Etihad Town Phase 1 has entered August with a market that feels steady, confident and increasingly selective. July did not bring dramatic price jumps across every category. Instead, the month showed where genuine demand is concentrated. Five Marla plots gained value, 1 Kanal inventory became harder to find, and selected 10 Marla plots in C and D Blocks became slightly more affordable.
It creates a very different market from one driven purely by speculation. Buyers are looking closely at location, possession, construction activity and resale potential. Sellers with well located plots are holding firm, while average properties still need realistic pricing to attract serious offers. This August update is based on market ranges recorded at the end of July 2026. It explains what changed during the month, which plot categories are attracting buyers and where investors may still find value.
Etihad Town Phase 1 Plot Prices in August 2026
The following prices reflect approximate open market ranges as of 31 July 2026.
| Property Category | Approximate Price Range |
| 5 Marla residential plots in Blocks A to E | PKR 1.40 to 1.60 crore |
| 10 Marla residential plots in Blocks A to E | PKR 2.40 to 3.00 crore |
| 18 Marla residential plots in Blocks A and B | PKR 4.60 to 4.75 crore |
| 1 Kanal residential plots in B Block | PKR 5.00 to 6.00 crore |
| 4 Marla commercial plots in C Block belt | PKR 2.70 to 5.75 crore |
| 5.33 Marla commercial plots in C Block belt | PKR 4.75 to 6.25 crore |
| 6 Marla commercial plots | PKR 5.50 to 6.25 crore |
| 8 Marla commercial plots | PKR 7.50 to 17.00 crore |
These figures provide a useful starting point, but they should not be treated as fixed rates. Two plots of the same size can carry very different values depending on their street, road width, facing, proximity to a park, possession status and surrounding construction.
Commercial property requires even closer comparison. A plot on a prime road with strong visibility can be worth several crores more than another plot of the same size in a quieter location.
What Happened to Etihad Town Phase 1 Prices in July?
July was a quiet month in terms of market noise, but the underlying demand remained healthy. The clearest movement appeared in the 5 Marla category. One Kanal prices also strengthened because of limited availability. At the same time, the lower end of the 10 Marla market softened in C and D Blocks, creating a possible entry point for buyers who had been waiting for better value.
Five Marla Plots Recorded the Strongest Movement
Five Marla residential plots moved from approximately PKR 1.35 to 1.50 crore at the end of June to around PKR 1.40 to 1.60 crore by the end of July. This increase matters because it was not limited to one premium street or one unusual transaction. The improvement appeared across Blocks A, B, C, D and E.
Five Marla remains the most active residential category in Etihad Town Phase 1. It attracts a broad mix of buyers, including families planning to build, overseas Pakistanis, first time investors and people moving from developing societies into an established possession area.
The size is manageable, construction costs are more practical than larger categories, and the resale audience is wider. These factors help explain why 5 Marla plots continue to hold their position even when the wider property market is cautious.
C Block remains one of the more accessible options, with many 5 Marla plots falling between PKR 1.40 and 1.55 crore. Better locations may command more, especially if the plot is park facing, on a wider road or close to an important approach. For most investors, a standard plot purchased at a sensible price will be safer than an expensive plot carrying an inflated premium.
Ten Marla Prices Created a Buying Opportunity
The 10 Marla market remained within an overall range of approximately PKR 2.40 to 3.00 crore. The important change took place at the lower end. Prices in parts of C and D Blocks eased from around PKR 2.50 crore to approximately PKR 2.40 crore. The upper end remained firm, particularly in B Block. This was not a general fall across Etihad Town Phase 1. It was a selective adjustment in areas where buyers had more choice or sellers were willing to negotiate.
B Block continues to lead the 10 Marla market. Well located plots are generally valued around PKR 2.75 to 3.00 crore. C and D Blocks offer a lower entry point, with many options falling between PKR 2.40 and 2.80 crore. For buyers who need more space than a 5 Marla plot but do not want to pay B Block prices, C and D Blocks deserve serious attention in August.
The opportunity depends on the individual plot. A discounted price is only attractive when the location, dimensions, documents and possession status are all satisfactory. A cheaper plot in a weak street can remain difficult to resell.
B Block Remained the Strongest Residential Location
B Block continues to command some of the highest residential rates in Phase 1. In the 10 Marla category, better B Block plots were valued at approximately PKR 2.75 to 3.00 crore. One Kanal plots were quoted between PKR 5.00 and 6.00 crore.
The strength of B Block comes from buyer preference, established surroundings and limited availability of good plots. Owners of well located properties are not under much pressure to reduce their demands, particularly when there are few comparable options available. Buyers should still negotiate carefully. A strong block does not make every plot equally valuable. Street condition, plot orientation, road width and neighboring construction remain important.
One Kanal Supply Became Increasingly Tight
One Kanal residential plots in B Block were quoted between PKR 5.00 and 6.00 crore at the end of July. Only a small number of plots are openly available at any given time. This limited supply allows sellers to hold firm, especially when the property has a preferred location.
It can suit families planning a large residence and investors who are comfortable holding property for several years. It is not always the best option for buyers who may need to sell quickly. The resale audience is smaller because fewer people can enter the PKR 5 to 6 crore residential market. Scarcity supports the price, but it does not guarantee a fast transaction.
Eighteen Marla Plots Remained Stable
The 18 Marla category in A and B Blocks remained close to PKR 4.60 to 4.75 crore. This is a specialised segment. It can offer good value to someone who wants a larger home without paying the full price of a 1 Kanal plot.
From an investment perspective, buyers should consider resale demand before making a decision. Many purchasers are more familiar with standard 10 Marla and 1 Kanal categories, so an 18 Marla plot may take longer to sell unless the location is particularly attractive.
Commercial Plot Prices in Etihad Town Phase 1
Commercial prices remained highly dependent on location during July. In the C Block commercial belt, 4 Marla plots were valued between approximately PKR 2.70 and 5.75 crore. The broad range reflects differences in road size, visibility, corner position and commercial activity. The approximate ranges were:
| Commercial Plot Size | Approximate Price Range |
| 4 Marla | PKR 2.70 to 5.75 crore |
| 5.33 Marla | PKR 4.75 to 6.25 crore |
| 6 Marla | PKR 5.50 to 6.25 crore |
| 8 Marla | PKR 7.50 to 17.00 crore |
The 8 Marla category carries the widest price gap. Standard options may begin near PKR 7.50 crore, while prime plots on important 80 foot roads or other high value locations can reach PKR 17 crore. This is why commercial property should never be valued through plot size alone. A serious commercial buyer should examine:
- Road width and traffic flow
- Visibility from the main approach
- Corner or facing advantage
- Parking space
- Nearby residential population
- Existing commercial activity
- Construction and approval requirements
- Expected rental demand
A commercial plot may look expensive today but still make sense if it has genuine business potential. Another plot may appear cheaper but struggle to attract tenants, customers or future buyers.
Who Is Buying in Etihad Town Phase 1?
End users remain the strongest part of the market. Possession plots, constructed houses and locations with visible family settlement are moving faster than properties purchased only for speculation.
Families usually care about practical details that short term investors sometimes overlook. They want to know whether the street is developed, whether utilities are available, how many homes have already been built and how easily they can reach schools, shops, mosques and major roads. This type of demand gives the market a stronger foundation. An end user is more likely to buy because the property meets a real need, not simply because prices may rise.
Five Marla plots benefit most from this demand. The category is affordable compared with larger plots and suitable for a wide range of households. Ten Marla also attracts serious buyers, particularly those who want additional space but still need to stay within a practical construction and purchase budget.
Why Are Prices Holding Firm?
The main reason is limited resale supply. Etihad Town Phase 1 is a mature society, and owners of good possession plots are not always willing to sell. When several genuine buyers compete for a small number of suitable properties, sellers gain confidence. This is especially visible in the 5 Marla and 1 Kanal categories.
Scarcity should still be judged carefully. Sometimes the same property is advertised by several dealers, creating the impression that more stock is available than actually exists. In other cases, repeated claims of low inventory are used to pressure a buyer into making a quick decision. Before increasing an offer, ask for genuinely comparable options in the same block and category. Compare their streets, facing, road width and seller expectations.
August 2026 Market Outlook
The early August outlook is positive, but price growth is likely to remain selective. The market does not appear ready for an equal rise across every block and plot size. Strong locations should perform better, while overpriced or compromised plots may remain available for longer.
Outlook for 5 Marla Plots
Five Marla is expected to remain the most liquid residential category. Demand from families and small investors should continue to support prices. Well located plots may attract a higher premium, particularly if resale inventory becomes thinner. Buyers should avoid chasing asking prices without evidence of recent transactions. A seller may increase the demand after seeing market activity, but that does not automatically establish a new market rate.
Outlook for 10 Marla Plots
The 10 Marla market may offer the best balance between space and value during August. C and D Blocks are particularly interesting after the lower end of the market adjusted during July. Buyers who had previously found 10 Marla plots too expensive may now find more room for negotiation. B Block is likely to retain its premium because of stronger demand and limited availability.
Outlook for 1 Kanal Plots
One Kanal prices are expected to remain firm as long as resale inventory stays limited. Activity may be slower than the 5 and 10 Marla categories because of the larger investment required. Buyers in this segment are usually more selective and may take longer to complete a deal.
Outlook for Commercial Property
Prime commercial locations should continue to hold their value. Average commercial plots may require realistic pricing, especially when the road, visibility or surrounding business activity does not justify a large premium. Investors should focus on long term commercial use, rental potential and customer access instead of purchasing solely on the assumption that another investor will pay more later.
Buyer Guide: How to Choose the Right Plot
The right plot depends on your purpose. A family planning to build has different priorities from an investor looking for resale profit. A commercial buyer also needs a completely different evaluation process.
Best Choice for a First Time Investor
A regular 5 Marla possession plot is usually the easiest category to understand. It has a broader buyer pool, a lower entry price than larger plots and stronger resale activity. Choose a location with normal dimensions, convenient access and no unnecessary premium. Avoid buying solely because a dealer describes a plot as prime. Ask what makes it prime and whether similar properties have actually sold at that price.
Best Choice for a Value Focused Buyer
A 10 Marla plot in C or D Block may offer the most interesting value during August. The recent adjustment at the lower end allows buyers to negotiate. Compare several properties before making an offer, and make sure each comparison involves the same block, road type and location quality. A low price can be a sign of a motivated seller, but it can also indicate an irregular plot, a poor street, outstanding dues or weak resale demand.
Best Choice for a Homebuilder
Homebuilders should focus on comfort and convenience rather than short term price movement. Inspect the plot personally and consider:
- The number of houses already built nearby
- Availability of electricity, gas, water and sewerage
- Street condition and road level
- Access to parks, mosques and commercial areas
- Traffic flow around the block
- Plot level and drainage
- Sunlight and plot facing
- Availability of construction labor and materials
A slightly more expensive plot may be a better decision if it provides a more comfortable living environment.
Best Choice for a Long Term Investor
One Kanal property in B Block may suit a high budget investor with a longer holding period. The category benefits from scarcity and strong block preference, but it is less liquid than smaller plots. Buyers should not use short term funds for this type of investment. An 18 Marla plot can also be considered when the location and price offer a clear advantage over nearby 1 Kanal options.
Best Choice for a Commercial Investor
Commercial property is suitable for buyers who understand business locations and can evaluate rental potential. The purchase price is only one part of the total investment. Buyers must also consider construction costs, approvals, taxes, transfer expenses, utility connections and the time required to find a tenant. A successful commercial investment needs real business activity around it. A wide road or large plot alone is not enough.
What to Check Before Paying a Token
Never purchase a plot based on an advertisement, rate sheet or verbal promise. Before paying a token, confirm:
- The identity and ownership documents of the seller
- The exact plot number and physical location
- Possession and transfer status
- Any outstanding development charges or dues
- Plot dimensions and approved land use
- Transfer fees, taxes and dealer commission
- Availability of utilities
- Whether the plot is regular, mortgaged or disputed
- Recent sale prices of comparable plots
- The terms under which the token is refundable
Visit the property during the day and again in the evening. A street may feel completely different depending on traffic, lighting, occupancy and nearby activity. For commercial property, visit during business hours and observe customer movement, parking conditions and access from surrounding roads.
Is Etihad Town Phase 1 a Good Investment in August 2026?
Etihad Town Phase 1 remains a strong option for buyers who prefer possession property in an established community. Its current strength comes from practical demand rather than aggressive speculation. Families are buying to build or live, while investors are focusing on categories with limited resale supply. The most suitable option depends on your budget and strategy:
- Five Marla offers the strongest resale liquidity.
- Ten Marla in C and D Blocks may provide the best value entry.
- B Block remains the premium residential location.
- One Kanal offers scarcity but may require a longer holding period.
- Commercial plots should be selected through location and rental analysis.
The safest approach is to purchase a property that would remain attractive even if prices stayed unchanged for the next year. A good plot should make sense because of its location, documentation, usability and resale audience, not only because someone expects the market to rise.
Final Market View
Etihad Town Phase 1 ended July on a firm note. Five Marla plots produced the clearest price increase, while limited 1 Kanal inventory supported the upper end of the residential market. Ten Marla plots in C and D Blocks created a possible value opportunity, and B Block maintained its premium position.
August is likely to reward careful buyers rather than impatient ones. The best purchase will not always be the cheapest listing or the most heavily promoted plot. It will be the property with clean documents, a practical location, a fair price and a clear future buyer.
Planning to buy, sell or invest in Etihad Town Phase 1? Contact Aslaaf Builders for current blockwise availability, plot verification and an honest assessment of market value before you make an offer. Property prices can change according to availability, location and seller expectations. The rates in this article are approximate and should be confirmed before making a financial decision.
Frequently Asked Questions About Etihad Town Phase 1
What is the price of a 5 Marla plot in Etihad Town Phase 1?
Five Marla residential plots were generally valued between PKR 1.40 and 1.60 crore at the end of July 2026. The final price depends on the block, street, facing and surrounding development.
What is the price of a 10 Marla plot?
Ten Marla plots were priced between approximately PKR 2.40 and 3.00 crore. B Block remained the strongest location, while C and D Blocks offered more affordable options.
Which block is best in Etihad Town Phase 1?
B Block currently carries some of the highest residential values, particularly for 10 Marla and 1 Kanal plots. The best block for an individual buyer still depends on budget, plot size and intended use.
Which plot size is best for investment?
Five Marla is generally the most liquid category because it attracts the widest range of buyers. Ten Marla may offer better value for buyers with a larger budget and a longer holding period.
Is it a good time to buy a 10 Marla plot?
The lower end of the 10 Marla market in C and D Blocks adjusted during July, giving buyers more room to negotiate. A purchase should still be based on the quality and price of the individual plot.
Are commercial plots better than residential plots?
Commercial plots can produce stronger returns when they have good visibility, business activity and rental potential. They also require more capital and involve greater location risk. Residential plots are usually easier for first time investors to evaluate.
Will Etihad Town Phase 1 prices rise in August?
The market is expected to remain firm, particularly in categories with limited supply. However, price increases are never guaranteed. Buyers should focus on completed transactions and genuine demand rather than advertised asking prices.
